Subscription-style search for inner peace

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A YogaClub subscription provides you with hassle-free yoga classes. The package includes everything you need for a yoga practice at a very affordable price.

Are you among 300 million people all around the world practising yoga? This isn’t even a surprise, given the immense popularity of yoga, which is more of a lifestyle than a form of exercise. In the US alone, the morning sun salutation is practised by more than 37 million people, while the number is supposed to increase to over 55 million by 2020.

Americans spend a staggering 16 billion dollars a year on yoga classes, clothes and equipment. Therefore, it is no surprise that the subscription to yoga accessories called YogaClub blossomed right in the US.

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Its special features are extremely low prices. By subscribing to a monthly package, you regularly receive top-notch equipment for up to 60 percent less money than you would pay in a »regular« store.

YogaClub is also the answer to an eternal dilemma of what looks good on you and also which style of sports equipment best suits you. But how do they know this if they don't even know you?

As a member, you will pay a little less than €90 for a yoga equipment package, regardless of the fact whether you receive it every month or just once a quarter.

In order to get to know you a little, they have prepared a questionnaire in which you tell the YogaClub stylists the size of your wardrobe, your fashion preferences, and also your favourite method of making your body sweat.

With this, you create your unique user profile, based on which the curators fill the package with articles of clothing that are a mix of your desires and their professional judgment and are, of course, adapted to the current season.

The package includes leggings and tops in ideal combinations, so you can immediately put them on or take them with you to one of the many yoga studios. According to recent data, there are already more than 6000 of them in the US alone.

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The package called Guru will cost you a little less than €90. At first, this may seem a lot, but, as claimed by YogaClub, the retail value of the products in the package can be up to €156. You can check this any time on product labels that indicate their regular sales prices. 

»I got leggings and a sports bra in my YogaClub box. The leggings were very similar to the ones I wanted to buy a week before, but decided not to because of the price. So I was very excited when I saw them in my box«, said Lindsay from Los Angeles about her experience with the YogaClub subscription.

Based on the preferences you have entrusted to them, the YogaClub curators will create packages for you that will be as consistent with your style as possible.

Such a pricing policy is not a coincidence. »YogaClub was created with the idea that the clothes we need for yoga would not be so expensive«, explain the package creators about the philosophy of the company. They offer a monthly or seasonal package that »rings« at your door every three months, and with one or the other, you get a super-great look at a great price. 

However, for a deeper level of well-being, which is actually the mission of yoga, you need long-term practice. But you have to start somewhere. Perhaps also by feeling good in what you are wearing and with the thought that with each YogaClub package, you give an hour of yoga and meditation to a child in need. So far, more than 250,000 hours of classes have been carried out through donations.  

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The paths to such goals, both personal and social, are usually quite complicated and require a tremendous measure of perseverance and patience. But this is exactly what yoga teaches and also gives to people.